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    Vietnam to End VAT Exemption on Low-Value Imports Due to E-Commerce Surge

    Vietnam’s Upcoming VAT Regulation Changes: What You Need to Know

    By Hai Yen
    Sat, January 4, 2025 | 11:09 am GMT+7

    Vietnam is undergoing a significant shift in its approach to value-added tax (VAT) on imported goods, set to take effect on February 18, 2025. This change follows a surge in e-commerce activity within the country and reflects a broader reconsideration of tax exemptions that have been in place since 2010.

    A Look Back at the Existing Regulation

    Under the existing regulations, imported goods valued at less than VND1 million (approximately $39.30) and shipped through express delivery services were exempt from VAT and import taxes. This rule was initially designed to facilitate cross-border online shopping and encourage consumer access to a wide range of products without the burden of additional costs. However, as e-commerce has grown, so too have concerns regarding fairness and the implications for local producers.

    The Government’s Rationale

    The decision to abolish this tax exemption was publicly outlined in Decision 01, issued by Deputy Prime Minister Ho Duc Phoc. The Ministry of Finance notes that many other countries, including the UK, Australia, Thailand, and Singapore, have already removed similar VAT waivers for low-value imported goods. These nations have recognized that such exemptions can hinder local businesses and create an uneven playing field.

    With the rapid expansion of e-commerce in Vietnam, the Ministry argues that the current exemption is outdated. The regulation’s removal aims to promote fairness in the marketplace while incentivizing the consumption of domestically produced goods. The hope is that by leveling the playing field, local retailers can better compete with international sellers who previously enjoyed an unfair tax advantage.

    The E-Commerce Landscape in Vietnam

    The Vietnamese e-commerce market has been witnessing a boom. A report from Metric, an e-commerce data provider, revealed that items priced below VND200,000 (about $7.87) accounted for more than half of total sales during the first nine months of 2024. This category is especially popular among consumers seeking affordable products and quick delivery options.

    On average, Vietnamese shoppers are spending about $1 billion monthly on online purchases, tapping into both local and cross-border platforms. It is estimated that four to five million small-value orders are shipped daily from China to Vietnam via these channels, underscoring the scale of the e-commerce integration in everyday life.

    Economic Impact of the Regulation Change

    The implications of scrapping the VAT exemption extend beyond local businesses; it is also expected to enhance government revenue. The Ministry of Finance anticipates that this change will increase annual VAT revenue by approximately VND2.7 trillion (around $106.2 million). Last year alone, the total value of goods imported through express delivery services hit VND27.7 trillion ($1.08 billion).

    In 2024, Vietnam’s retail e-commerce market was projected to surpass $25 billion, growing 20% year-on-year. Correspondingly, tax revenue from e-commerce activities surged 20% to VND116 trillion ($4.56 billion), highlighting the significant economic contribution of this sector.

    Looking Ahead

    As Vietnam prepares for these regulatory changes, stakeholders in e-commerce, local businesses, and consumers alike will need to adapt to a new marketplace dynamic. The removal of the VAT exemption marks a pivotal moment in Vietnam’s e-commerce journey, reinforcing the importance of local production while ensuring equitable competition amid a rapidly evolving digital economy.

    A user shops on e-commerce platform Lazada. Photo courtesy of vietnammoi.vn.

    In conclusion, the end of this VAT exemption could reshape the purchasing habits of Vietnamese consumers and drive greater growth in the local economy. The landscape of online shopping will continue to evolve, influenced by these significant regulatory shifts and the expansive possibilities that e-commerce presents.

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